1) BUDGET and PLAN

When you fail to plan and budget for a photographer, you risk making a choice based on emotions and anxiety. This can cause you to pick someone who is not at the level of expertise that you have envisioned and may lead to disappointment and the loss of historical imagery that you can't replace.

Skilled photographers with years of training and reputation will be on the higher end of the pricing scale. Why? Just like doctors, lawyers, high end hair stylists; photographers have invested into their business, talents and crafts to provide the best quality service possible. That costs money! From education to the equipment used to provide excellent service and products, it's a business expense that the photographer has to break down into their final pricing. When you select a photographer with experience, the end product you'll receive is going to be amazing because you are 100% confident in what they do.

Begin to budget how much you are willing to spend on a photographer then do your homework within your price range. Want the sought out photographer in your area, but the pricing is on the high end scale? If you truly value what they do to preserve your history, nothing will stop you from saving more pennies to get a session with them. Just like the new Louis Vuitton purse that has been melting your eyeballs every-time you walk into the department store. You will do what it takes to BUDGET and PLAN wisely to make that purse yours.

Your history is what's at stake here. Your business brand is at stake here. Remember that!